Many of you have probably heard of a subscription box, but don't exactly get the point of it. So here we are, Paper Vibes, starting a stationery subscription box. But why should I subscribe to a box of stationery rather than choose my own from a stationery shop?
Well as our "trusty" Wikipedia states, "a subscription box is a recurring delivery of niche products." In the US, the subscription box business model is growing rapidly, and taking over some traditional methods of distribution. There are monthly beauty boxes such as "Birchbox", or coffee, pet, baby etc subscription boxes in the US that have already taken a large portion of the market share from traditional methods. So why is this distribution method so popular?
1. Subscription boxes are a luxury, they focus on customer satisfaction, the element of anticipation and surprise, and they are delivered right to your door without the hassle of you having to choose between products. Subscription box businesses are the experts in that area, having trialled all the products and doing research, they know what works best and what is of more value, saving you a lot of time and money.
2. Subscription boxes provide access to items that you love, that you may find hard to access around your area. Take our stationery box for example. We source internationally for beautiful stationery which cannot be found here in Australia, to put it straight, oftentimes the delivery of purchasing something internationally is even more than the price of the actual product. Having a subscription based business that works in partnership with those delivery services and businesses means that you can access such products at a much more economic price.
3. They provide value. Since the items are purchased at wholesale price in bulk from manufacturers, we are able to sell them to you at a much more reasonable price than if you were to purchase elsewhere. Also since the quality is always tested before we distribute the products, there is a low chance of receiving an item which will be of low quality. Saving the money off our "trial and error" regime.
Paper Vibes aims to provide you these benefits and others on top! We are so passionate about stationery and are eager to deliver such beautiful items we have found to every one of you! Our boxes are perfect additions to your stationery collection, and also are perfect as a gift for your loved one!
The Paper Vibes Team
The Paper Vibes Team
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